San Marcos Mercury
Serving the city of San Marcos and surrounding Hays County, this independent digital news outlet provides essential coverage of local government, education, and community issues. It is recognized for filling the void left by traditional print media by delivering investigative journalism and long-form reporting focused on the civic life of the Texas Hill Country.
MEDIA LANDSCAPE IN SAN MARCOS
The local news market in this Central Texas community is defined by a single legacy print daily operating alongside established collegiate journalism and dedicated digital media. Published since 1912, the San Marcos Daily Record serves as the primary traditional publication for the area, while the University Star has provided independent, student-run coverage at Texas State University since its founding in 1911. Rounding out the market, the San Marcos Mercury delivers local reporting through an online-exclusive format. Paperboy lists 3 newspapers in San Marcos.
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